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AURA: Amplifying Understanding, Resilience, and Awareness for Responsible AI Content Work

Alice Qian Zhang, Judith Amores, Hong Shen, Mary Czerwinski, Mary L. Gray, Jina Suh

2025Year
9Citations
7Top-tier citations

Abstract

Behind the scenes of maintaining the safety of technology products from harmful and illegal digital content lies unrecognized human labor. The recent rise in the use of generative AI technologies and the accelerating demands to meet responsible AI (RAI) aims necessitates an increased focus on the labor behind such efforts in the age of AI. This study investigates the nature and challenges of content work that supports RAI efforts, or "RAI content work," that spans content moderation, data labeling, and red teaming -- through the lived experiences of content workers. We conduct a formative survey and semi-structured interview studies to develop a conceptualization of RAI content work and a subsequent framework of recommendations for providing holistic support for content workers. We validate our recommendations through a series of workshops with content workers and derive considerations for and examples of implementing such recommendations. We discuss how our framework may guide future innovation to support the well-being and professional development of the RAI content workforce.

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