Digital Companionship: Overlapping Uses of AI Companions and AI Assistants

Large language models are increasingly used for both task-based assistance and social companionship, yet research has typically focused on one or the other. Drawing on a survey (N = 202) and 30 interviews with high-engagement ChatGPT and Replika users, we characterize digital companionship as an emerging form of human-AI relationship. With both systems, users were drawn to humanlike qualities, such as emotional resonance and personalized responses, and non-humanlike qualities, such as constant availability and inexhaustible tolerance. This led to fluid chatbot uses, such as Replika as a writing assistant and ChatGPT as an emotional confidant, despite their distinct branding. However, we observed challenging tensions in digital companionship dynamics: participants grappled with bounded personhood, forming deep attachments while denying chatbots “real” human qualities, and struggled to reconcile chatbot relationships with social norms. These dynamics raise questions for the design of digital companions and the rise of hybrid, general-purpose AI systems.