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KDD2025顶会

Multi-Grained Preference Enhanced Transformer for Multi-Behavior Sequential Recommendation

Chuan He, Yongchao Liu, Qiang Li, Weiqiang Wang, Xing Fu, Xinyi Fu, Chuntao Hong, Xinwei Yao

2025年份
1被引次数
1顶会引用

摘要

Sequential recommendation (SR) aims to predict the next purchasing item according to users' dynamic preference learned from their historical user-item interactions. To improve the performance of recommendation, learning dynamic heterogeneous cross-type behavior dependencies is indispensable for recommender system. However, there still exists some challenges in Multi-Behavior Sequential Recommendation (MBSR). On the one hand, existing methods only model heterogeneous multi-behavior dependencies at behavior-level or item-level, and modeling interaction-level dependencies is still a challenge. On the other hand, the dynamic multi-grained behavior-aware preference is hard to capture in interaction sequences, which reflects interaction-aware sequential pattern. To tackle these challenges, we propose a Multi-Grained Preference enhanced Transformer framework (M-GPT). First, M-GPT constructs an interaction-level graph of historical cross-typed interactions in a sequence. Then graph convolution is performed to derive interaction-level multi-behavior dependency representation repeatedly, in which the complex correlation between historical cross-typed interactions at specific orders can be well learned. Secondly, a novel multifaceted transformer architecture equipped with multi-grained user preference extraction is proposed to encode the interaction-aware sequential pattern enhanced by capturing temporal behavior-aware multi-grained preference . Experiments on the real-world datasets indicate that our method M-GPT consistently outperforms various state-of-the-art recommendation methods. Our code is available at: https://github.com/hchchchchchchc/MGPT.

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