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WWW2023顶会

Improving Recommendation Fairness via Data Augmentation

Lei Chen, Le Wu, Kun Zhang, Richang Hong, Defu Lian, Zhiqiang Zhang, Jun Zhou, Meng Wang

2023年份
68被引次数
13顶会引用

摘要

Collaborative filtering based recommendation learns users’ preferences from all users’ historical behavior data, and has been popular to facilitate decision making. Recently, the fairness issue of recommendation has become more and more essential. A recommender system is considered unfair when it does not perform equally well for different user groups according to users’ sensitive attributes (e.g., gender, race). Plenty of methods have been proposed to alleviate unfairness by optimizing a predefined fairness goal or changing the distribution of unbalanced training data. However, they either suffered from the specific fairness optimization metrics or relied on redesigning the current recommendation architecture. In this paper, we study how to improve recommendation fairness from the data augmentation perspective. The recommendation model amplifies the inherent unfairness of imbalanced training data. We augment imbalanced training data towards balanced data distribution to improve fairness. Given each real original user-item interaction record, we propose the following hypotheses for augmenting the training data: each user in one group has a similar item preference (click or non-click) as the item preference of any user in the remaining group. With these hypotheses, we generate “fake" interaction behaviors to complement the original training data. After that, we design a bi-level optimization target, with the inner optimization generates better fake data to augment training data with our hypotheses, and the outer one updates the recommendation model parameters based on the augmented training data. The proposed framework is generally applicable to any embedding-based recommendation, and does not need to pre-define a fairness metric. Extensive experiments on two real-world datasets clearly demonstrate the superiority of our proposed framework. We publish the source code at https://github.com/newlei/FDA.

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