The Unwanted Dissemination of Science: The Usage of Academic Articles as Ammunition in Contested Discursive Arenas on Twitter
Richard Zhang, Emoke-Ágnes Horvát
Abstract
Twitter is a common site of offensive language. Prior literature has shown that the emotional content of tweets can heavily impact their diffusion when discussing political topics. We extend prior work to look at offensive tweets that link to academic articles. Using a mixed methods approach, we identify three findings: firstly, offensive language is common in tweets that refer to academic articles, and vary widely by subject matter. Secondly, discourse analysis reveals that offensive tweets commonly use academic articles to promote or attack political ideologies. Lastly, we show that offensive tweets reach a smaller audience than their non-offensive counterparts. Our analysis of these offensive tweets reveal how academic articles are being shared on Twitter not for the sake of disseminating new knowledge, but rather to as argumentative tools in controversial and combative discourses. We end by suggesting platform interventions to dissuade abusive discussions of science on social media.
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