MGIPF: Multi-Granularity Interest Prediction Framework for Personalized Recommendation
Ruoxuan Feng, Zhen Tian, Qiushi Peng, Jiaxin Mao, Wayne Xin Zhao, Di Hu, Changwang Zhang
Abstract
Personalized recommender systems, which focus on predicting users' interests, have significantly enhanced user experiences across diverse applications. However, existing approaches implicitly model users' preferences through fitting the fine-grained labels (e.g., click labels), but often neglecting the coarse-grained interest information inherent in the inputs themselves. Relying solely on the fine-grained labels could bring negative impact on interest modeling and limit the performance, as the labels may carry inevitable noise in real-world scenarios. In addition, it is considerably demanding in terms of data for most existing approaches to effectively model users' multi-granularity interests with limited or no supporting examples, resulting in subpar performance due to the significant long-tail phenomenon. To tackle these issues, we propose a novel learning framework named the Multi-Granularity Interest Prediction Framework (MGIPF), for better modeling users' diverse interests. Unlike prior work, our key idea is to utilize both the coarse-grained and fine-grained interests for supervising the training of models. Specifically, we introduce a pseudo-labeling approach explicitly mining users' potential multi-granularity interests from the raw data, and propose coarse-grained interest prediction modules that collaborate to utilize the multi-granularity supervision signals to enhance the learning of low-frequency items. The corresponding coarse-grained losses are softly weighted, taking into account the varying confidence of potential multi-granularity preferences on positive and negative samples. Importantly, our framework is lightweight and adaptable, capable of being applied effectively to mainstream recommendation models, establishing a comprehensive end-to-end training process. Extensive experiments conducted on three publicly available datasets have demonstrated the efficacy of our approach. The code is available at https://github.com/GeWu-Lab/MGIPF.
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