KDD2023

Causal Inference and Machine Learning in Practice: Use Cases for Product, Brand, Policy and Beyond

Jeong-Yoon Lee, Yifeng Wu, Keith Battocchi, Fabio Vera, Zhenyu Zhao, Totte Harinen, Jing Pan, Huigang Chen, Zeyu Zheng, Chu Wang, Yingfei Wang, Xinwei Ma

2 citations

Abstract

The increasing demand for data-driven decision-making has led to the rapid growth of machine learning applications in various industries. However, the ability to draw causal inferences from observational data remains a crucial challenge. In recent years, causal inference has emerged as a powerful tool for understanding the effects of interventions in complex systems. Combining causal inference with machine learning has the potential to provide a deeper understanding of the underlying mechanisms and to develop more effective solutions to real-world problems.